Services Marketing Essay Example

Administrations Marketing Essay Australasian Marketing Journal 18 (2010) 41â€47 Contents records accessible at ScienceDirect Australasian Marketing Journal diary landing page: www. elsevier. com/find/amj How the neighborhood rivalry crushed a worldwide brand: The instance of Starbucks Paul G. Patterson *, Jane Scott, Mark D. Uncles School of Marketing, Australian School of Business, University of NSW, Sydney, NSW 2052, Australia r t I c l e I n f o a b s t r a c t Americanised the espresso custom. Watchwords: Service brands Service quality Global marking International business Starbucks Coffee The amazing development and extension of Starbucks is plot, both on a worldwide scale and inside Australia. The concentrate at that point movements to the sudden conclusion of seventy five percent of the Australian stores in mid 2008. A few explanations behind these terminations are portrayed and inspected, including that: Starbucks overestimated their places of separation and the apparent estimation of their beneficial administrations; their administration gauges declined; they overlooked some brilliant principles of worldwide advertising; they extended too rapidly and constrained themselves upon a reluctant open; they entered late into an exceptionally serious market; they neglected to impart the brand; and their plan of action was unreasonable. Key exercises that may go past the speci? cs of the Starbucks case are the significance of: undertaking statistical surveying and observing it; thinking internationally however acting locally; setting up a differential bit of leeway and afterward endeavoring to continue it; not dismissing what makes a brand effective in the ? rst place; and the need of having a supportable plan of action. O 2009 Australian and New Zealand Marketing Academy. Distributed by Elsevier Ltd. All rights held. 1. Presentation ‘‘Shunned Starbucks in Aussie exit† (BBC News, 4 August 2008) at that point shifts center to portray the degree of the store terminations in Australia, before offering a few explanations behind the disappointment and exercises that others may gain from the case. 2. We will compose a custom article test on Services Marketing explicitly for you for just $16.38 $13.9/page Request now We will compose a custom paper test on Services Marketing explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom paper test on Services Marketing explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer Foundation ‘‘Weak espresso and huge obligation mix Starbucks’ inconveniences in Australia† (The Australian, 19 August 2008) ‘‘Memo Starbucks: next time take a stab at offering ice to Eskimos† (The Age, 3 August 2008) ‘‘Taste of destruction for the cups from Starbucks† (Sydney Morning Herald, 31 July 2008) ‘‘Coffee culture grinds Starbucks’ Australian operation† (Yahoo News, 3 August 2008) When the declaration was made in mid 2008 that Starbucks would be shutting almost 75% of its 84 Australian stores there was blended response. A few people were stunned, others were triumphant. Columnists utilized each play on words in the book to make a hair-raising feature, and it appeared everybody had a hypothesis with respect to what turned out badly. This case traces the shocking development and extension of the Starbucks brand around the world, including to Australia. It * Corresponding creator. Tel. : +61 2 9385 1105. Email addresses: p. [emailprotected] edu. au (P. G. Patterson), [emailprotected] com. au (J. Scott), m. [emailprotected] edu. au (M. D. Uncles). Established in 1971, Starbucks’ ? rst store was in Seattle’s Pike Place Market. When it opened up to the world in 1992, it had 140 stores and was extending dangerously fast, with a developing store check of an extra 40â€60% per year. While previous CEO Jim Donald guaranteed that ‘‘we don’t need to assume control over the world†, during the 1990s and mid 2000s, Starbucks were opening on normal at any rate one store a day (Palmer, 2008). In 2008 it was professed to be opening seven stores per day around the world. As anyone might expect, Starbucks is currently the biggest espresso chain administrator on the planet, with in excess of 15,000 stores in 44 nations, and in 2007, represented 39% of the world’s all out authority offee house deals (Euromonitor, 2008a). In North America alone, it serves 50 million individuals every week, and is currently a permanent piece of the urban scene. In any case, exactly how did Starbucks become such a wonder? Right off the bat, it effectively Americanised the European espresso custom †someth ing no other café had done already. Before Starbucks, espresso in its present structure (latte, frappacino, mocha, and so forth ) was strange to most US customers. Furthermore, Starbucks didn't simply sell espresso †it sold an encounter. As establishing CEO Howard Schultz clarified, ‘‘We are not in the espresso business serving individuals, we’re in the individuals business serving coffee† (Schultz and Yang, 1997). This encapsulated the accentuation on client care, for example, looking and welcome every client inside 5 seconds, 1441-3582/$ see front issue O 2009 Australian and New Zealand Marketing Academy. Distributed by Elsevier Ltd. All rights saved. doi:10. 1016/j. ausmj. 2009. 10. 001 42 P. G. Patterson et al. /Australasian Marketing Journal 18 (2010) 41â€47 inclining tables instantly and recollecting the names of customary clients. From initiation, Starbucks’ object was to reevaluate an item with a feeling of sentiment, air, modernity and feeling of network (Schultz and Yang, 1997). Next, Starbucks made a ‘third place’ in people’s lives †somewhere close to home and work where they could sit and unwind. This was a curiosity in the US where in numerous h umble communities bistro culture comprised of ? lter espresso on a hot plate. Along these lines, Starbucks situated itself to sell espresso, yet additionally offer an encounter. It was considered as a way of life bistro. The foundation of the bistro as a social center, with agreeable seats and music has been similarly as significant a piece of the Starbucks brand as its espresso. This accompanied a top notch cost. While individuals knew that the drinks at Starbucks were more costly than at numerous bistros, they despite everything frequented the outlets as it was a spot ‘to see and be seen’. Along these lines, the brand was broadly acknowledged and became, to a degree, an image of status, and everyone’s must-have extra on their approach to work. Along these lines, not exclusively did Starbucks change how Americans drank espresso, it likewise reformed how much individuals were set up to pay. Consistency of item across stores, and even national limits, has been a sign of Starbucks. Like McDonald’s, Starbucks claims that a client ought to have the option to visit a store anyplace on the planet and purchase an espresso precisely to speci? cation. This assumption is resounded by Mark Ring, CEO of Starbucks Australia who expressed ‘‘consistency is extremely essential to our clients . . . a consistency in the item . . . the general experience when you stroll into a bistro . . the music . . . the lighting . . . the furniture . . . the individual who is working the bar†. Along these lines, while there may be slight contrasts between Starbucks in various nations, they all by and large appear to be identical and offer a similar item arrangement. One way this is guaranteed is by demanding that all administrators and accomplices (representatives) expe rience 13 weeks of preparing †not simply to figure out how to make an espresso, yet to comprehend the subtleties of the Starbucks brand (Karolefski, 2002) and how to convey on its guarantee of a help understanding. The Starbucks equation additionally relies upon area and comfort. Starbucks have worked under the presumption that individuals won't visit except if it’s advantageous, and it is this suspicion that underlies their exceptionally amassed store inclusion in numerous urban communities. Ordinarily, groups of outlets are opened, which has the impact of soaking an area with the Starbucks brand. Curiously, as of not long ago, they have not occupied with customary publicizing, accepting their enormous store nearness and word-ofmouth to be all the promoting and advancement they need. Starbucks’ the board accepted that an unmistakable and critical brand, an item that made individuals ‘feel good’ and a pleasant conveyance channel would make rehash business and client dependability. Confronted with close immersion conditions in the US †by 2007 it directed 62% of the authority coffeehouse showcase in North America (Table 1) †the organization has progressively searched abroad for development openings. As a feature of this methodology, Starbucks opened its ? rst Australian store in Sydney in 2000, preceding growing somewhere else inside New South Wales and afterward across the country (though with 0% of stores amassed in only three states: NSW, Victoria and Queensland). Before the finish of 2007 Starbucks had 87 stores, empowering it to control 7% of the authority coffeehouse showcase in Australasia (Table 1). (Overall, twofold the quantity of espressos (a day) than the remainder of Australia’s bistros (Lindhe, 2008). 3. Venture int o Asia Starbucks presently works in 44 markets and even has a little nearness in Paris †origin and fortress of European bistro culture. Past North America, it has a very signi? subterranean insect portion of the expert coffeehouse showcase in Western Europe, Asia Paci? c and Latin America (Table 1) and these areas make solid income commitments (Table 2). It is in Asia that they consider the to be potential for development as they face expanding serious weight in their increasingly conventional markets. A large portion of the worldwide stores Starbucks plans to work in the following decade will be in Asia (Euromonitor, 2006; Browning, 2008). Undoubtedly, Starbucks has done well in global markets whe

Resume Essay Example | Topics and Well Written Essays - 500 words - 16

Resume - Essay Example A demonstrated limit with regards to adaptability in inventive and creative administration arrangements with a capacity to adjust spending plans, work, and to adjust to the numerous difficulties of overseeing in a food and refreshment business. As a senior undertaking, I worked with a group so as to make the most ideal proposals for an online organization that was extending from selling books into selling assets for diversion, for example, films and music. Through an examination of the qualities and shortcomings of the organization, in association with the qualities and shortcomings of the opposition, a progression of business arranged proposals were made to the organization to encourage development and extension in a profoundly serious field. In coming to comprehend the necessities of a business that had started with no strong arrangement and was not suitably characterizing their objectives, the undertaking made a superior comprehension of the focal points and traps that can rise during business building works out. Through an emphasis on meeting with the business, the habits and behavior used to persuade the organization of the numerous manners by which upgrades could be made with an advantage acknowledged from those advan tages through language that was steady and individually of the position the organization held gave setting to how to fabricate solid business connections while investigating useful

Marketing Plan Of Toyota Automobile Company †MyAssignmenthelp.com

Question: Examine about the Marketing Plan Of Toyota Automobile Company. Answer: 5cs of Toyota Company: For Toyota organization clients starts things out is the principle need. Being a magnificent brand of vehicle organization Toyota, the advancing Strategy of this organization focuses on the higher area of its individual clients. The contenders of Toyota are, Ford, Volkswagen, and Honda. These organizations are giving some acceptable highlights in their vehicles on other hand Toyota was following their old methods as it were. After the regulating the income Toyota has choose to acknowledge or change their working methodology, they have begun utilization of new advancements, new development in their vehicles (Armstrong, et al., 2014). Themarketing Strategy of the Toyota, that clients is main goal for them and as indicated by the interest and input of clients they rolled out certain improvements in their items and administrations. The principle reason ofmarketing examination of any organization is to realize that: What is the interest of Customers? Danger presents organization? Setting of business is evolving? Job colleagues play simultaneously? Every one of these variables influence the statistical surveying of any organization (Baker, 2014). Here further we will examine about 5cs of Toyota in a word:- Presentation of the Company: Toyota Motor is vehicle organization in Japan. Toyota Company contained 333,498 representatives worldwide. As of January 2014, after research this is the fourteenth biggest car organization in vehicle industry (Lockrey, 2015). By creation this organization was the biggest car maker organization in 2012. Toyota was established by Kiichiro Toyoda in 1937. It made its first item, a traveler vehicle in 1936 (Scott, 2015). Clients of the Company: Enhancements in the item and characteristics after listen the client voice and input with respect to the item is the idea of Toyota Company. In 1982 Toyota engine co., Ltd and Toyota Motor Sales Co., Ltd were converged from new Toyota Motor Corporation. By the conveying voice of the client to pertinent office the whole organization endeavors to guarantee the fulfillment to improve the client care and item quality. Fundamental way of thinking of the Toyota Company is client first and quality first. Joint effort with providers, merchants, clients: Rule of Toyota Company is reasonable business exercises with their accomplices, providers, and distributers to raise the quality and administrations of the organization as far as clients security and certainty, and buckle down for expanding the consumer loyalty. In each fortunate or unfortunate circumstance Toyota and its providers have confronted same issues and understood it together in an extremely simple way (Tuten, and Solomon, 2014). Toyota has fabricated a solid trust and great connection with his providers and distributers to accomplish the shared advantages and trust. Toyota has additionally presented the approaches of fundamental buying that incorporate an open-entryway arrangement which present the reasonable rivalry, shared trust base on common advantages. Likewise Toyota solicitation to their providers to give their own CSR exercises to keep up the client trust. Contenders of the Company: Thought Toyota is the universes greatest vehicle producer organization however it has contenders moreover. Significant contenders of Toyota is FORD, Volkswagen, Honda, and GM. For dis American worldwide organization, results of passage who give significant finishing to the Toyota is: Passage Fiesta Passage Mustang Passage Explorer Volkswagen items: A German global organization in around the world. Passat Jetta Taureg Honda Product: A Japanese global organization in around the world. Municipal Accord GM Products: General Motors is a vehicle co. in around the world. Aveo Optra Commbador This are the significant contenders of Toyota which offer rivalry to it. Setting (Factor influencing the association): Valuation products can change as indicated by the numerous inside and outside hazard factor tis factor additionally imperative to comprehend for financial specialists. These components, for example, Danger of essentially horrible money development. Danger of stagnation in Japanese car deals High reliance in the US auto showcase Toyota is a set up organization, so this is significant that financial specialists of Toyota focus on factors that can expand the organization hazard. To perform better in advertise, Toyota has been pressurized. Because of reinforcing its abroad that incomes are probably going to tumble down. Thus, to stay away from the organization misfortune Toyota acquainted some advertising systems with their providers, distributers. Stagnation in home market: Ominous money variance is likewise influence the Toyota incomes. Financial specialists of Toyota ought to consistently watch out for the cash development in coming quarters. Particularly the US dollar and the euro. Change in these two cash would hurt the benefit of organization, which impact the future income development of the organization (Parente, and Strausbaugh, 2014). End: Toyota Company has chosen to extension in the business so they present some new advancements, the fate of the vehicles will be flammable gas biomass and scope of sustainable. These procedures will help to capacity the power and future oil creation cost. Toyota showed number of assortment of elective vitality vehicles. Toyota additionally presented the Third Generation of Prices Hybrid idea and little battery power called FT-EV idea too. By utilizing these procedures Toyota presented a urban electric vehicle in 2012. References: Armstrong, G., Adam, S., Denize, S. what's more, Kotler, P., 2014. Standards of promoting. Pearson Australia. Pastry specialist, M.J., 2014. Promoting procedure and the board. Palgrave Macmillan. Lockrey, S., 2015. A survey of life cycle based natural advertising technique for new item advancement in the hierarchical condition. Diary of Cleaner Production, 95, pp.1-15. Parente, D. what's more, Strausbaugh-Hutchinson, K., 2014. Promoting effort procedure: A manual for advertising correspondence plans. Cengage Learning. Scott, D.M., 2015. The new principles of advertising and PR: How to utilize web based life, online video, versatile applications, web journals, news discharges, and viral promoting to arrive at purchasers straightforwardly. John Wiley Sons. Tuten, T.L. furthermore, Solomon, M.R., 2014. Online life showcasing. Sage.

Attila the Hun Term Paper Example | Topics and Well Written Essays - 500 words

Attila the Hun - Term Paper Example Almost no is thought about Attila’s youth with the exception of that, at the youthful age of twelve, he was sent to the Roman Court as a youngster prisoner (Matyszak 14). An offspring of the Romans was sent to the Huns in Attila’s place. At the point when he was twenty-seven years of age, Attila’s uncle, Rugila, kicked the bucket and left Attila and Attila’s sibling, Breda, the Empire of the Huns. Preceding Rugila’s demise, to keep the Huns from attacking, Rugila made it a necessity of the Romans to every year pay the Huns cash. At the point when Attila and Breda assumed control over the domain after Rugila’s demise, the Romans stopped paying the cash, provoking Attila to attack the Eastern Roman Empire. Attila’s wildness persuaded the Romans to never miss an installment again, however they needed to begin paying twofold the first sum. After Attila’s achievement in making it understood to the Romans that he was the man in control, he at that point concluded that the equivalent ought to likewise apply to his sibling. Tired of sharing his standard, Attila and his partners murder Breda. With no one hindering him of being the head, Attila had no difficult taking total charge of his domain and the encompassing territories. To make his quality known among others, Attila assaulted the Eastern Roman Empire by and by, in 447 AD and vanquished the Thermopylae. After his prosperity, Theodosius II, the leader of the Roman Empire, surrendered the harmony bargain, however now Attila was anticipating that him should pay multiple times the first add up to forestall being attacked once more. Attila had a series of wins, one that was fruitful more out of evilness and risk than real karma, however it was not intended to last. In spite of the fact that he imparted his fear all through the hearts of everybody who knew him, he despite everything met his defeat in 450 AD during a war against the Western Roman Empire. Prior that year, Attila had gotten a letter from Princess Honoria of the Western Roman Empire requesting his submit marriage with the goal that she could get away from an undesirable looming marriage. Attila proclaimed war against

What Are Rubrics For Writing Essays?

What Are Rubrics For Writing Essays?The term rubrics for writing essays may be unfamiliar to you. These are based on a five-step system, which outlines exactly what is expected from an essay and the writing style used in order to achieve that goal. In this short article, we'll look at the rubrics for writing essays and how they differ from the conventional essay writing model used in college.A rubric for writing essays gives students the guidelines and outlines they should follow to write an essay. They define the task to be completed, as well as the types of word choice used to make it a success. This is similar to the traditional essay writing model, but the set of guidelines provided will allow the student to sit down and begin writing a good, well-written essay much easier than would be the case with the traditional format.The basic idea behind the set of guidelines provided is to get your students to spend more time on the topic being discussed rather than on answering questions from multiple readers. This also gives them a chance to really think about the content being written before they begin writing. In the essay writing process, students are encouraged to question the information presented and begin to formulate their own conclusions to the topic.However, the most important aspect of any essay, at least for those writing it for grade purposes, is how well they compose their essay. By defining the rubrics for writing essays, you give the student a better idea of how to compose a well-written essay. Additionally, you get to ensure that the rules are there as well. This should help prevent students from over-writing their essays, which might not be the best approach for developing good writing skills.One problem with traditional essays is that they are all the same. Students usually have a set topic to discuss and some ideas to develop as they read the essay. The rubrics for writing essays help to set the tone of the essay, as well as providing the struc ture.As a result, the essays become much more engaging to read, not to mention writing. This is especially true when students are allowed to re-write portions of the essay if they wish. However, these guidelines still work well even with these rigid formats. A good example is the infamous essay on the four L's.This essay focuses on four ideas which can be seen to relate to the student's topic. The first two concepts, Honor and Love, are related to being a good person and providing quality service to others. The last two, Logic and Learning, are related to having a hard working nature and understanding that the goals of each concept are not mutually exclusive.Therefore, the rubrics for writing essays do provide structure and style. It's just not always clear how to go about it. They teach you exactly what you should be doing and how to avoid common mistakes to help make your essays more coherent and enjoyable to read.

Bill Gates Scholarship

Bill Gates Scholarship About Bill Gates' Scholarship Gates' Millennium Scholars program began with a $1 billion grant from the Bill and Melinda Gates foundation in 1999. The GMS offers scholarships and financial grants to minorities who seek higher education and excellence. Minorities supported by the GMS program include: African American American Indian Alaskan Natives Asian Pacific Islander Americans Hispanic Americans Related Articles Scholarships for Future Teachers Scholarships for Future Teachers African American Scholarships African American Scholarships Scholarships for Engineering Students Scholarships for Engineering Students Students must demonstrate financial need as well as leadership and academic promise. The scholarships greatly favor those students who express interests in library science, public health, mathematics, engineering and education. These fields are all considered greatly underrepresented within the U.S. The Foundation believes that students entering these targeted disciplines should be supported to help build a stronger infrastructure for the future. How to Apply Students interested in applying for scholarship and grant opportunities from the GMS or the Gates Foundation should visit their respective websites. Deadlines for applications are usually January previous to the Academic year being applied for. For example, students interested in a scholarship or grant for the 2010-2011 school year should apply by January of 2010. The application process includes submitting essays detailing why applicants would benefit from the scholarship and how they would use their education to improve the lives of others. Students should demonstrate leadership and academic excellence with plenty of devotion to public works, community service and good grades. The foundation projects that it will provide full support scholarships to more than 27,000 students going forward. Multiple Scholarship Opportunities The GMS and the Gates Foundation offer multiple Bill Gates scholarship opportunities for students to explore. Mary Gates Scholars - This scholarship program specifically targets and supports undergraduate students attending or planning to attend the University of Washington. Gates Millennium Scholarships - This scholarship program provides financial scholarships and funds for tuition to minority students attending undergraduate and graduate schools. Gates Cambridge Scholarships - This scholarship provides students from outside the United Kingdom with funding to attend graduate school at Cambridge University. Gates Public Service Law Scholarships - This scholarship provides University of Washington students with tuition support to pursue law degrees.

Technology And The Healthcare Field - 1522 Words

The public is discussing the advancements of technology in the healthcare field daily, focusing on the improvements of technology regarding nurses as a whole. Automatically coming to the conclusion that nurses are going to be without a job because technology will quickly take over. Today’s healthcare advances are causing much controversy regarding the roles of nurses/nursing. Nurses and even ones who are not associated to the healthcare field worry that in the blink of an eye; technology will take over nurses as a whole. As seeing where they are coming from, they must not be aware that there is always going to be a place for a nurse. With some scholars pointing to technology as a replacement for nurses, others point out benefits of these technologies. Ultimately, however, technology will always be incapable of providing the care and attention a nurse can, but technology does help nurses complete their job more effectively through some of these benefits such as, electronic rec ord-keeping, mobile technology, and even emerging technology in the nurse calling system. Technology is incapable of providing the care and attention in the same aspect a nurse can. According to the Nurses Review, Maintaining the Art of Nursing in an Age of Technology, Barbara Nash states, â€Å"Technology is here to stay and more incredible advances are arriving daily. We, as nurses, must make certain that these technological wonders do not become more important than the human beings we are caring for†Show MoreRelatedThe Impact Of Technology On The Field Of Healthcare Essay1212 Words   |  5 Pageswith more efficient technology, but there is still one career field which technology may never have the capability to overrun. 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The Terror Of The Muslim Islamic State Of Iraq And Syria

Sydney Ellison Band C ISIS Group A Iran The Sunni Arab Terrorist group Islamic State in Iraq and Syria (ISIS) has attained incredible power over the past few years; acquiring sizable amounts of Syria and Iraq, growth of their army that include international forces, control of oil refineries in Syria, conquering of large, industrialized cities, etc... ISIS s intentions are to create their own Sunni Caliphate in which Sharia Law is effectuated, and elimination of infidels is carried out. Repeatedly, ISIS uses violence to trigger terror in their enemies, and as an impetus to get what they desire. Iran has a majority of Shia Arabs, and is an obvious target of ISIS, being that they are considered infidels. Although, Iran isn t†¦show more content†¦Iran s stance on ISIS and how to deal with it is the elimination of the terrorist group by all means necessary. The splitting of al-Qaeda from ISIS was the beginning of ISIS becoming a pragmatic threat to Iran, and the rest of the world. The establishment of AQI (al-Qaeda In Iraq) in mid-2004 by Abu Musab al-Zarqawi was the start of what is now known as ISIS2. In 2006, when al-Zarqawi was killed by the US militia, the new leader of AQI announced the creation of ISI (Islamic State in Iraq). In 2013, the leader of ISI, Abu Bakr al-Baghdadi, subsumed a militant group by the name of al-Nusra Front; thus creating ISIS3. Constant fighting occurred between members of the prior al-Nusra Front and the members of ISIS; ISIS had enhanced the old leaders tactics and began targeting more and more people. For a long period of time the fighting went on, until finally in early 2014, al-Qaeda removed itself from ISIS4. After the split of the two groups, ISIS continued carrying out terrorist acts they felt were viable. The acts were even more violent, and caused even more dismay than what al-Qaeda was comfortable with5. The archive of targets increased. ISIS was at last able to generate the degree of terror they desired at the extent they felt necessary. Subsequent to a l-Qaeda and ISIS separating, ISIS gained massive power as a result of their good military and military leadership. ISIS s amount of fighters has risen to

Modern Technology And Ethical Dilemmas

Modern Technology And Ethical Dilemmas Introduction One effect of ethical theories is to go beyond emotions and intuitions. As a result, they can have a substantial position in the business world. It is critical that a person in the business community has professional ethics because entry into the workforce leads a person to a place where an individual is in some relations, which involve rights and duties. The professional relationships include associations with the clients, employer, co-professionals, society, and the environment itself including the technology at the employee’s disposal. Comprehending the rules and ethics applying to these relationships is critical. One relationship, in particular, is the connection with technology in the modern world. Modern day technology overall has a positive influence on a person’s moral development within the business. Case study David Barker is an IT consultant working at Quins Private, a private investigating firm. He is 33 years old, and has previously worked for a terrorist countering organization, but was fired, and remained unemployed for a long time before his employer Jack O’Brien employed him. The reason for his removal from the force was a suspicion that he was collaborating with terrorists and using his profound knowledge of information technology and communication systems to sell secrets to terrorists. David had a hard time finding employment until Jack gave him a position with the promise of being honest. He pledged to avoid an instance where his loyalty was in question in the private investigation firm. His work involved collaboration with many secrets and information that others would pay huge amounts for, but David would have to fight the temptation to commit a federal crime in any of his actions. In his line of work, he is in situations where he faces ethical decisions that could destr oy his career, and the lives of many if he chooses poorly. He faces the dilemma that many find, as they exist in a computerized society since he has to act morally concerning technology. Technology is in the business world creates a high level of accountability because it is possible to trace the chain of responsibility for actions and decisions in the workplace (Gini and Marcoux 67). Ethics is important in his line of work and his life because of the power that he, as a professional affects the physical and social environment. David has to be mindful of five areas as he works with technology. He must be conscious, integrity, responsibility at work, competence, and advancing human welfare. These areas are imperative to the ethical theories. If David upholds all these areas in the everyday instructions, he may confidently work and say he acts in a morally responsible way. Ideas and concepts are an essential basis for the daily actions, and they should assist David if he chooses right in tackling the difficult ethical decisions with zeal and confidence. He invites Jack to play close attention to this work in his time at Quins Private until he earns trust, or exclusively if he pleases, an act of good faith from David. Hypothetical Dilemmas Surveillance technology and virtues ethics; a sense of accountability The surveillance cameras in all areas of the workplace, including private sanitation areas and balcony’s, influence David to retain a stable virtual character in response to virtue ethics, when he receives a threat against his life, of he does not assist criminals to access the personnel files at a particular bank. David receives an anonymous email that indicates the sender was currently watching him in the office and is aware of his movements. The email directs him to perform some actions that are not in line with the character he has embraced since beginning to work for Jack. The anonymous senders threaten to kill him if he does not access the bank records for a bank and send them to them through an undisclosed channel. The bank is not within his locality and is in fact in another state. This fact alone potentially makes the action relatively easy since he knows the route to take, and he can use some of his prior experience and knowledge of banking information technology inf rastructure to gain the information and send it, protecting his life. He faces the dilemma, and David has a time limit to take action. On the one hand, technology makes it easy for him to breach ethics, and avail this information, protecting his life. After all, he has the technique, the experience, and the motive. However, there are surveillance cameras and devices to monitor the work of every server in the workplace. Even though he knows he can perform the action, he knows that the intensity of the situation could cause him to leave a mark. Additionally, he does not want to tarnish the virtues character he has developed in his time there. He chooses to alert his colleagues on the matter, and on notifying Jack, the resources of the firm redirect to finding the anonymous senders and protecting his life while performing a virtuous act. In this case, technology, and the knowledge of the same has a positive influence on David’s moral development. Firms should have a policy that allows surveillance of the work of employees to ensure no person is carrying out illegal activity. According to virtue ethics, the character of an individual is the key element in ethical decision making, as opposed to the rules about the acts (Harris, Wijesinghe, and McKenzie 76). If it was about the rules, David has broken them before, and it would be easy to make the same decision again. However, the knowledge that he requested for surveillance through different forms of technology, he is aware that his actions will come out to the light. He does not desire to tarnish the character he is struggling to build and earn the trust of his colleagues. The Dodd-Frank Wall Street reforms and consumers protection are one of the acts that provide guidance for the oversight and supervision of financial institutions, and it makes the action David would have taken an illegal one. However, within the organization, Jack had strictly prohibited unmanned hacking for personal gain, and breach of this security policy would have seen David lose his job. Self-sacrifice scenario and utilitarian ethics; using technology for good David used the utilitarian ethics to evaluate the action with aggregate welfare benefits and acted accordingly after finding information using technology, which could have harmed the organization if it went unrevealed. Jack had made it illegal to hack for personal gain, as indicated previously. The company enrolled a new employee on contract to work on a case. David had to work with the new employee, but noticed a few behaviors that were awkward. For instance, he liked to work in private, and when questioned about this behavior, he shrugged it off and said he enjoys working privately. James, having worked in the law enforcement, David had training on behaviorism. He was able to identify suspicious behavior and decided to do something about it. David hacked the personnel files, found a few clues, and decided to look deeper into the employee’s past using technology from his past at the government counter-terrorist organization. He revealed that the contract employee had some tie s with an international criminal organization, and wondered if Jack was aware. He knew if he kept the information to himself, there is a chance that the reputation of the firm would stand a high-security risk. Utilitarian ethics consider the action that would have the highest benefit (Mizzoni 91). A utilitarian perspective reveals the different benefits that would come with any option he would choose. He contemplated keeping the information to himself to protect his position of employment since hacking is illegal according to the policies of the organization. However, that would only benefit himself. If he revealed the information, it would help all the members of the firm. He decided to take the action that would benefit the highest number of people and forward the information to Jack. He decided to talk to Jack and explain that his training and the software allowed him to come to this truth. Jack understood and responded appropriately. In this scenario, technology motivated the right decision and provided information that was critical. The organization and the government have a counter-terrorism policy, and the use of technology helped mold David’s decision to choose the action th at has the most benefit. Businesses should run their employees through a security screening procedure, and use technology to their advantage, ensuring they do not hire criminals and endanger stakeholders. Care ethics and using technology for organizational and national protection When faced with the same situation that cost him his job previously, the difficult decision, and the interaction with the technology in the firm, David used care ethics to come to a decision. The technology that in the company monitored the work of all his employees, including David Barker and made it easier for him to make this decision. The people whom he sold information to the first time contacted him again and asked him to find some more information about them. The pay this time was four times the first pay, and the temptation was present. However, aware of the terms of his employment and the role of technology in monitoring his work molded his decision at this time. In care ethics, the individual has to have positive partial relationships along with appropriate domestic virtues (Hamington and Sander-Staudt 90). He acted in a manner that was sensitive to the relationship he had created by Jack upon employment. Additionally, he took responsibility for his actions and decided to act in a responsible manner. His choice guided by care ethics was in line with the policies of the organization and the government since he chose the legal action, and did not sell the information, which would be unethical. The government should implant a surveillance body that protects the nation’s secrets from criminals who trade huge sums of money for delicate information Conclusion Technology has a positive effect on an individual’s moral development and the responsiveness of a person to an ethical decision in business. When faced with different ethical dilemmas, David focused on the teachings of ethics, chose the right one, responded accordingly, all of which were guided by technology. The role of technology in making these decisions is clear from the evidence above. An explicit collaboration between technology, integrity, and ethics is clear from his actions.

Gender Identity And Sexual Orientation - 3311 Words

In today’s day in age, different sexualities and gender identities are quickly becoming more accepted in mainstream society. Despite this change, there are many people who believe that having a different sexual orientation or gender identity is a choice that is frowned upon. In order to refute this belief, research and biology of the brain is necessary. Researching the brain on the basis of sexuality is a fairly new topic of discussion because it is somewhat difficult and confusing. This paper will explore the different identities of gender, sex and sexual orientation and the main biological reasons behind these. There is also some validity of different sexual orientations and identities through the evidence of sexual disorders like Klinefelter’s and Turner’s Syndrome and gender dysphoria. In order to discuss the biology of gender identity and sexual orientation, it is necessary to first examine the differences between multiple definitions that are often mistakenly interchanged: sex, gender, sexual orientation, and gender identity. Sexual orientation is defined by LeVay (2011) as â€Å"the trait that predisposes us to experience sexual attraction to people of the same sex as ourselves, to persons of the other sex, or to both sexes† (p. 1). The typical categories of sexual orientation are homosexual, heterosexual and bisexual. Vrangalova and Savin-Williams (2012) found that most people identify as heterosexual, but there are also groups of people that identify as mostlyShow MoreRelatedSexual Orientation And Gender Identity863 Words   |  4 PagesRecent studies estimate that between one and nine million children in the United States have at least one parent who is either lesbian, gay, or transgender. However, many people feel uncomfortable about being open due t o their sexual orientation and gender identity due to fears of discrimination; such fears include, but are not limited to, loss of employment, loss of child custody, anti-gay violence and hate crimes. Although many people may have distinctive opinions on certain outcomes or effectsRead MoreSexual Orientation And Gender Identity2164 Words   |  9 Pages As mainstream media is now embracing the once taboo topics of sexual orientation and gender identity as popular culture utilities, psychologists and medical professionals are still researching the biological, psychological, and social differences between the two. Since the phenomena of  ¨coming out, or openly identifying as a sexual orientation or gender identity besides heterosexual or cisgender respectively, is a relatively recent anomaly, there is limited but contemporary research. 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The topic of sexual orientation and gender identity discrimination in the workplace is something I am very passionate about. When I was nine years old my father came out to me and every sense then gay rights has been something I am extremely passionate about. My father has worked forRead More Gender Identity and Sexual Orientation Essay example3593 Words   |  15 Pagesand gender identities are quickly becoming more accepted in mainstream society. Despite this change, there are many people who believe that having a different sexual orientation or gender identity is a choice that is frowned upon. In order to refute this belief, research and biology of the brain is necessary. Researching the brain on the basis of sexuality is a fairly new topic of discussion because it is somewhat difficult and confusing. 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Heterosexuality, homosexuality and bisexuality are the three mostly familiar categories of sexual orientation for a typical person, and these sexualities make up for 98.9% of the sexual orientation among American adults (Ward 1, et al). But what about the other 1.1% of sexualities? While theseRead MoreThe Importance Of Human Sexuality In The United States876 Words   |  4 Pagesthe first 10 articles on the pa ge and found that the seventh result was what I was looking for. I chose this particular article because it was a 10-yearlong study dedicated to sexual identity in the United States. This is a national longitudinal study examining the stability and change of sexual orientation identity over time data was drawn from the National Survey of Midlife Development in the United States through a survey. The survey was conducted twice either by mail or phone what theyRead MoreGay, Straight, And The Reason About Sexual Orientation1236 Words   |  5 Pageshuman sexual orientation. More same-sex couples have fostered children than ever before in our nation s history. Institutions such as military and professional sports have (slowly but surely) began to accept openly gay members. Most importantly, a recent amendment to the Marriage Act of 1961 now defines marriage as a union of two people; an amendment which removed the prohibition of same-sex marriages. These landmarks in the progression of social awareness surrounding sexual orientation are derivative

Swot Analysis of Wal-Mart and Carrefour - 952 Words

Susan Donoho Argosy University SWOT Analysis of Wal-mart and Carrefour SWOT Analysis for Wal-Mart and Carrefour What is a hypermarket? According to Business Dictionary that is an online business definition resource, it is a â€Å"vast self-service warehouse-cum-retail outlet that combines the features of a supermarket, department store, discount store, and specialty store in one location.† A hypermarket may also be called a hyper-mart (Business Dictionary, 2012). The multinational retailers that are analyzed in this report are considered hypermarkets. This critical analysis will communicate the strengths, weaknesses, opportunities, and threats in a SWOT analysis of Wal-Mart and Carrefour specifically in the country of China that†¦show more content†¦This new company created a strategy to divide China into four areas where by a managing office would create a strategy for that region to grow Carrefour stores. Each manager of a store had the freedom to adhere to customers, and customers preferences in order to reflect the region it was doing business with. The management also worked with local managers on regulations (Carrefour, 2012). The overall strategy of Wal-Mart is with efficient supply chains and cost effectiveness, which translates in to savings to the consumer. Normally Wal-Mart conducts business, such as in the US, with safety and conforms to In reports about Wal-Mart, and supply chains that have been â€Å"a mess† there seems to be frustration, and confusion with senior level executives who are resigning from Wal-mart. Wal-Mart corporate is investing more money into expanding across China than it did to expand across the USA because the country is poorer, not as well off, and supply chains in China are not dependable. Lack of quality in supply chain products have caused scandal and death in some cases, cause the loss of Wal-Mart reputation currency (Associated Press, 2008). REFERENCES Associated Press. (2008, October). Walmart opens stores in china s hinterlands. Retrieved from Associated Press: http://www.msnbc.msn.com/id/27241451/ns/business-retail/t/wal-mart-opens-stores-chinas-hinterlands/Show MoreRelatedWal Mart And The Largest Retail Company1137 Words   |  5 PagesIntroduction Wal-Mart started as a small firm, with a single discount store and the simple idea of selling more for less. The company has gone a long way from one store to having more than 11,500 stores in 28 countries. Wal-Mart has been a very successful by becoming the largest retail company in the world employing 2.2 million in the World and 1.4 million in United States. This project is about the problems of Wal-Mart as a company with employees and the community at large. The company is knownRead MoreWal-Mart Dominating Global Retail Essay1498 Words   |  6 PagesWal-Mart Dominating Global Retail Brief summary The Wal-mart is the largest retail chain in United States and in the world. 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Critical evaluation of PEST and SWOT models SinceRead MoreCarefour Missadventure in Russia Essay4589 Words   |  19 PagesMaster of Business Administration Strategic Management Carrefour Misadventure in Russia Supervised By Submitted By John Kalmus Muhammad Omair STU 22782 Submitted To IBAM Word Count 3898 Submission Date 22 January 2011 Carrefour strategy is comprised of following components Organic, Sustainable and Profitable growth Fast return on capital employed Market Leadership through Acquisition Carrefour started business in 1963 by introducing the idea of hyper market by providing thousandsRead MoreEssay about Swot Analysis of Wal-Mart in China1779 Words   |  8 PagesWal-Mart in China October 31, 2011 The team is playing the role of management consultants in the case study of Wal-Mart stores in China. The team decided that a SWOT analysis was the best approach to the case in the beginning stages of the project. 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Nordstrom working as departmental store in the retail industry would be effected by all the forces in the marketing environment. Nordstrom’s competitors are Wal-Mart, amp; K-Mart, and Carrefour. SWOT Analysis for Nordstrom: Strength: It was rationalized by the promoter that if customers are satisfied by the services and the best service could only be offered by highly motivated employee (sales force), the share holders, promotersRead MoreWal-Mar Global Expansion Strategy10037 Words   |  41 PagesWal-Mart Stores, Inc. Wal-Mart: Global Expansion Strategy ____________________________________________________________ _________ Table of Contents A. Introduction B. Wal-Mart Stores Inc. 1. The Adolescence of Wal-Mart 2. Channel of Distribution 3. The Financial Facts and Figures 4. Unique Expansion Strategy 5. Corporate and Management Culture C. The Competition in the United States D. Wal-Mart’s Global Strategy E. Expansion Target: France General Overview Retail Industry OverviewRead MoreCarrefours Strategy3339 Words   |  14 Pages| The strategy of Carrefour | | | Summary I- Introduction 3 I- Historic 4 II- Characteristics of supermarket distribution 5 a) Porter’s five 5 b) PESTEL 7 c) SWOT 9 III- Strategies in France 10 IV- International strategy of Carrefour 11 V- The new markets and the future 12 VI- Suggested strategies 13 VII- Conclusion 14 VIII- Bibliography 15 I- Introduction Carrefour was the first supermarket created in France and also in the world

Short Happy Life of Francis Macomber Essay Example For Students

Short Happy Life of Francis Macomber Essay In Ernest Hemingways The Short Happy Life of Francis Macomber the truecharacter which is fit to qualify as the code hero is Francis Macomber. It isnot obvious at first considering that in the story Francis is portrayed as acowardly fearful man, as opposed to the manly and brave Wilson, who seems theperfect character to be the code hero. With the lion hunting incident at theopening of the story, Francis cowards off from the lions roar alone, runningto safety in front of his wife, which defies the code by not having acceptablebehavior in facing death, while Wilson goes in to face the lion and kills himbravely. Yet where the theme of the story is concerned, Francis faces a biggerchallenge than Wilson can ever imagine. Francis is a cowardly man, notphysically, but mainly mentally. He lacks self esteem and belief in his ownself, which leads to people stepping all over him, like his wife does. His wifeopenly cheats on Francis, only because she is convinced that he is too muchafraid if she left him, he cant be wanted by another woman. Francisbehavior towards her is the root of her observation, he is convinced that he isless than what he is and she underestimates him just the same. Wilson is a toughman, who bravely earns a living by hunting wild safari animals for rich men whocome for hobby and to impress their wives. He is not facing an inner turmoillike Francis, just physical ones that he knows he can handle. He has muchesteem, he is positive that he can overcome any challenge that his job brings. For his own hobby, he pleasures the wives of the rich men he works for. In thestorys climax, Francis proves to be the character Hemingway uses to fulfillhis code hero. Francis seems not to fit the code in the beginning of the story,for the Hemingway code hero must: avoid death at all costs, which Francis doesin a cowardly way that defies the second rule; when in face of death the heromust have acceptable behavior. At the near end of the story, Francis fulfillsthe code by thinking up in a quick minute, just like the code, is a man ofaction, he doesnt think before he goes into the bush, he just lives for themoment with excitement. Francis, as the true Hemingway code hero, goes all hislife being a certain way, a cowardly man who is afraid of everything deep insidethat intimidates him, he has a life altering experience when his wife cheats onhim with the man who intimidates him the most at the moment, Wilson, he decidesto be brave and changes his fearful ways, just goes about his way by facing thebuffaloes as bravely as can be. At that moment the person who uses him for hisdiscontent in himself, Margot, realizes that he has changed and he will now havethe guys to leave her. The woman who before threatened Francis endlessly when hestood up for himself now is in fear that the cards are turned. Unfortunately forFrancis he dies of bravery when his wife mistakenly shoots him in the back ofthe head, missing the bull charging on to him, trying desperately to saveFrancis life. A major difference is this in Hemingways two exemplary codeheroes, Francis Macomber and Frederic Henry of A Farewell to Arms,Frederic actually lives on to change his ways of thinking and his values. .u2830c8a632c47a509503d77485590958 , .u2830c8a632c47a509503d77485590958 .postImageUrl , .u2830c8a632c47a509503d77485590958 .centered-text-area { min-height: 80px; position: relative; } .u2830c8a632c47a509503d77485590958 , .u2830c8a632c47a509503d77485590958:hover , .u2830c8a632c47a509503d77485590958:visited , .u2830c8a632c47a509503d77485590958:active { border:0!important; } .u2830c8a632c47a509503d77485590958 .clearfix:after { content: ""; display: table; clear: both; } .u2830c8a632c47a509503d77485590958 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2830c8a632c47a509503d77485590958:active , .u2830c8a632c47a509503d77485590958:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2830c8a632c47a509503d77485590958 .centered-text-area { width: 100%; position: relative ; } .u2830c8a632c47a509503d77485590958 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2830c8a632c47a509503d77485590958 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2830c8a632c47a509503d77485590958 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2830c8a632c47a509503d77485590958:hover .ctaButton { background-color: #34495E!important; } .u2830c8a632c47a509503d77485590958 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2830c8a632c47a509503d77485590958 .u2830c8a632c47a509503d77485590958-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2830c8a632c47a509503d77485590958:after { content: ""; display: block; clear: both; } READ: Managerial Business Plan Of Crystal Pierson EssayFrancis is a misfortuned man who finally is saved and dies from cowardice by hisbravery sprouted from anger and jealousy and intimidation all rolled into one. The short story carried a great moral, how people who are not content withthemselves get stepped all over by others. It teaches you that you are what youthink you are, its your choice to choose to be content or not content, the catchis that your decision might just change your outcome as it did in Francis.

Natriuretic Peptide in Cardiovascular Biology †MyAssignmenthelp

Question: Discuss about the Natriuretic Peptide in Cardiovascular Biology. Answer: Introduction: The establishment of (NHPA) national health priority area is done in response to the Global strategy of the world health organization (Wells 2007). It is a collaborative activity of territory and state government and common wealth, health experts, non-government organization and consumers and clinicians. Between 1996 and 2012, there were 9 NHPA that are agreed by an advisory council of The Australian Health ministry. Cancer control Cardiovascular health Injury prevention and control Mental health Diabetes mellitus Asthma Arthritis and musculoskeletal conditions Obesity Dementia This report will study the cardiovascular health as the national health priority area. The cardiovascular health the national health priority area as CVD is the major cause of the premature deaths as well as overall mortality in Australia (Wells 2007). The economic burden and cost associated with the cardiovascular diseases are more than any other type of the disease. The cardiovascular health can be improved by the reducing the coronary heart diseases and reducing its impact on the human health. Cardiovascular diseases have a major impact on the Australian population in illness burden term and cost burden on the economy (Wells 2007). All over the world, the people are at higher risk of cardiovascular diseases because of the prevalence of the risk factors such as high blood pressure, cigarette smoking, increased cholesterol level, obesity and little exercise. Priority consideration Data In 1994, there were 54,888 deaths due to cardiovascular diseases or 43.3% deaths in Australia (Carmona 2006). The coronary heart disease was the major cause of these deaths in addition to this, the rate of cerebrovascular diseases such as stroke surplus 10.1% to all deaths. There was also 2.3% deaths due to heart failure and 1.7% by the peripheral vascular disease. (Carmona 2006) According to estimation, in 1991-92, there were 289500 hospital discharges that were followed by the admission for the non-fatal cardiovascular disease episodes (Carmona 2006). From them, 36% cases are of coronary heart disease, 13% are because of stroke and 11% because of the heart failure (Carmona 2006). According to one another estimation, in 1991-1992, 14700 males and near about 4900 females that have age between 25-69 years were suffering from the heart attacks and the non-fatal heart attacks numbers in 1991-1992 was 2800 for females and 8500 are for the females. Roughly 76% is the 1st heart attacks (Trupp 2005). The data collected from the stroke study indicated that each year, in Australia, there was the occurrence of 37000 strokes. In 1989-1990, the rate of the annual event of strokes was 190 males/100000 and 109 females/100000 (Trupp 2005). The cost of the cardiovascular disease for the total health care was about 2.5 billion dollars that included 1.1 billion dollar for in-patient costs, about 0.5 billion dollars for the costs of nursing home, about 0.4 billion dollars for the medical services, about 0.4 billion for the pharmaceuticals and 35 million dollars for the health professional services (Song, Wang and Wu 2015). In Australia, significant health differentials exist in cardiovascular diseases, the death rate is more in male as compared to females from the cardiovascular diseases. This statement is true for the most of the age groups but, these differentials decrease as the age is increased (Song, Wang and Wu 2015). The indigenous people are the population group that has higher death rate due to cardiovascular diseases as compared to the others. Higher socioeconomic people are less vulnerable to the CVD diseases as compared to the lower socioeconomic status people. People those are born in Australia are more prone to CVD than the people those are a resident of Australia but born overseas (Song, Wang and Wu 2015). Improvement of health by reduction of impacted factors To improve the health of the people by overcoming the national health priority area of cardiovascular diseases and deaths that are caused by these diseases, there should be minimization of the causes of the cardiovascular disease death that are coronary heart diseases, smoking, high cholesterol level, diet, high blood pressure, overweight and less physical activity of the adults (Wurie and Cappuccio 2012). In Australia, Coronary heart disease is the main cause of the mortality of the cardiovascular disease. In 1994, about 30000 women and men were died due to the coronary heart disease. However, from the last 1960, the death rate due to the coronary heart disease is declining (Wurie and Cappuccio 2012) . To meet the requirements set a target for 2000, for the coronary heart disease, death rates will require decreasing by 5.8%/annum (Wurie and Cappuccio 2012). The target is seemed to be achieved on the current trends. For the Aboriginal person and Torres Strait Islander person, the leading cause is the coronary heart disease of deaths that is much higher than the death rates of the Australian people. In Australia, approximately, every third man and every fourth woman smoke regularly. Although, in the recent years, there was a decline in the smoking rate among men and women in Australia, the target of reducing smokers about 20% by 2000, is less likely to be achieved (Wurie and Cappuccio 2012). Between the years, 1989-1995, there had been a minor reduction in the adult proportion that does not participate in the physical activity regularly (Myers and Mendis 2014). But the reduction rate should need to be much higher if there is the target of 25% adult with 18 years age and over is to be achieved by 2000 (Myers and Mendis 2014). In Australia, the people get 1/3 of their energy from the fat consumption. In recent years, there is no alteration in this proportion, but there is need to do an alteration to reduce the 32% of energy content from fat (Myers and Mendis 2014). In 1989, 15% of the men and 15.4% women between the ages 20-69 years had the problem of the blood cholesterol level higher than or equal to 6.5 mmol/L. The target is to reduce this level to 12% (Myers and Mendis 2014). In 1994-1995, approximately every second men and every third woman were overweight and there is a continuous increase in the population having the problem of overweight (Adhikari 2012). But there is a target to reduce the overweight population men to 40% and women to 40% that is difficult to achieve (Adhikari 2012). We super-sizing the ambulances The problem of obesity forced the ambulance in Victoria to purchase a modern heavy-duty vehicle because airlines and schools are giving orders for the wider seats. Even our funeral parlors are enlarging their crematoriums (Adhikari 2012). Victoria had expended about 1.4 million dollars on the new ambulances for the overweight patients that have a weight higher than 159 kg. Victoria has also ordered 4 more vehicles of 350000 dollars that are Mercedes based on custom-built those start servicing from the month of April. They will able to transport the patients having weight up to three hundred fifty kilograms (Adhikari 2012). The group manager of the ambulance Victoria said that these heavy duty vehicles are must now a day. For the sake of the patient, hospital, these are necessary as, before three or five years, the ambulance is unable to transport the patients safely. Obviously, the hospital has to keep these patients dignity, most of them, not able to lie down as they feel breathless because of their overweight (Adhikari 2012). Each of the customized ambulances has a 500 kg hydraulic lift, a stretcher that is able to carry up about 450 kg weights, a wheelchair that has the capability of carrying about 295 kg weight (Adhikari 2012). Dr. John Tickell said that there are 80% of the obese people are those can manage their weight but they are not cautioned about the health problems that are related to the overweight (Chum and OCampo 2013). Five years before, the Alfred hospital provided the treatment to the 15 patients only with the overweight problem but now it has catered with the reinforced bed for 50 patients, CT scanners, and toilets, as well as to visit the house-bounding patients, they have a bariatric team. In the year, 1989, 13% men and 6% women had the problem of the high blood pressure. There is a target for the achievement of reduction of this problem 8% in men and 5% in women, but till 2000, there was no progress on this target (Chum and OCampo 2013). Although in Australia and in the whole universe, there is an encouragement for the declination of the death rates due to the coronary heart diseases and cardiovascular diseases, NHPA targets for the recent years is not able to achieve if the recent trends will not be reduced according to the targets (Chum and OCampo 2013). The cardiovascular diseases death rate increases as the person being obese. In recent years, obesity is the major cause of the cardiovascular diseases because it increases the chances of CVD. There is a case study that explained that there is continuously increase in the number of overweight persons. Conclusion From the above discussion of national priority on the cardiovascular health, it is cleared that the CVD is the major cause of the deaths in Australia and they cause major economic burden and cost on the country. There are numerous data that shows its priority as national health priority area. The major cause for the CVD are the coronary heart diseases, smoking, high blood pressure, high cholesterol level, the lesser physical activity of the adults (Pilgrim, Dorward and Drummer 2016). The prevalence of CVD is more in men as compared to women between 18- 69 ages. So, for the management of the CVD, above factors should be maintained that supports the improvement of the cardiovascular health. References Adhikari, Tara Ballav. 2012. "Adolescent Health; A Must Priority".Health Prospect10 (0). doi:10.3126/hprospect.v10i0.5668. Carmona, Richard H. 2006. "Health Literacy: A National Priority".Journal Of General Internal Medicine21 (8): 803-803. doi:10.1111/j.1525-1497.2006.00569.x. Chum, Antony, and Patricia OCampo. 2013. "Contextual Determinants Of Cardiovascular Diseases: Overcoming The Residential Trap By Accounting For Non-Residential Context And Duration Of Exposure".Health Place24: 73-79. doi:10.1016/j.healthplace.2013.07.007. Myers, Laura, and Shanthi Mendis. 2014. "Cardiovascular Disease Research Output In WHO Priority Areas Between 2002 And 2011".Journal Of Epidemiology And Global Health4 (1): 23-28. doi:10.1016/j.jegh.2013.09.007. Pilgrim, Jennifer L., Rhyse Dorward, and Olaf H. Drummer. 2016. "Drug-Caused Deaths In Australian Medical Practitioners And Health-Care Professionals".Addiction112 (3): 486-493. doi:10.1111/add.13619. Song, Wei, Hao Wang, and Qingyu Wu. 2015. "Atrial Natriuretic Peptide In Cardiovascular Biology And Disease (NPPA)".Gene569 (1): 1-6. doi:10.1016/j.gene.2015.06.029. Trupp, Robin. 2005. "It's Time To Make Women's Cardiovascular Health A Priority".The Journal Of Cardiovascular Nursing20 (6): 373. doi:10.1097/00005082-200511000-00002. Wells, John. 2007. "The Public And Professional Interface With Priority Setting In The National Health Service".Health Social Care In The Community4 (5): 255-263. doi:10.1111/j.1365-2524.1996.tb00071.x. Wurie, Haja R., and Francesco P. Cappuccio. 2012. "Cardiovascular Disease In Low- And Middle-Income Countries: An Urgent Priority".Ethnicity Health17 (6): 543-550. doi:10.1080/13557858.2012.778642.

Functionalism in the Family Essay Samples

Functionalism in the Family Essay SamplesYou may have noticed that there are many themes in the family essay samples that you will find for free online. These themes are usually constructed to develop specific interests that the student will explore as he or she graduates and starts searching for employment. It is important to remember that these themes will not be the only things that you have to work with when you are trying to create your own original family essay samples.Of course, the most common topic that you will find in the family essay samples is related to the person's parents. The main idea of the piece should be that the person is trying to determine whether or not he or she would have been as happy in their mother or father's shoes. It can take a bit of time to get to this point, but it is certainly not impossible. In fact, you may even find that you are able to establish a strong relationship with the subject by the end of the semester.Functionalism in the Family essay samples can also explore different ideas about what your family is like. This can be a great way to determine whether or not you are making the best decision regarding how you want your family to live. Of course, there are so many choices that you will be presented with, it can be difficult to decide if you are choosing something that is truly beneficial to you or if you are simply mucking around with ideas that are not going to work out for you.Functionalism in the Family essay samples can also cover the many hobbies that you have and the things that you enjoy. It can be fun to see how you interact with other people and what types of things you have in common. It can also be a lot of fun to come up with ideas for ways that you can improve the things that you enjoy doing.You will also notice that many of the family essay samples that you will find on the internet will discuss how you have changed throughout the years. These essays often focus on how the person has grown and what th ey have become. They also will focus on the different changes that they have seen in you.Functionalism in the Family essay samples can also be about the people that you have met in your life. It can be about the person that you have worked with for years and the person that you are now dating. Themes like this can be something that you may feel compelled to share with someone who will appreciate them.Functionalism in the Family essay samples can also touch on various situations that the person has experienced. The person may be asked to write about some of the different problems that they have faced as well as how they responded to those problems. These situations are especially useful because you can learn a lot about how the person deals with things.Functionalism in the Family essay samples can also touch on the education that the person has had. You may learn about the things that you have learned in school and the things that you have tried to teach others. Functionalism in the Family essay samples can be great ways to explore the things that you think about the most in life.

Work Stress Essays - Stress, Occupational Stress,

Work Stress 1.0 Introduction Throughout the eighties and into the nineties, work stress have continued to rise dramatically in organizations across North America. The eighties saw employees stressing out from working in a rapidly growing economy. During the nineties, beginning from the recession of 1992 till present day, employees are stressed by their own job insecurities in the face of massive downsizing and restructuring of organizations in order to be competitive on the global stage. Work stress is a very extensive topic ranging from research on the sources of stress, the effects of stress, to ways on managing and reducing stress. This report will focus first on the evidence for the harmful effects of stress at work, both mentally and physically. The last section will briefly explain why management should be concerned with rising employee stress and will describe some actions management can take to alleviate work stress. 2.0 Harmful Effects of Stress Most research studies indicate a high correlation between stress and illness. According to authorities in the United States and Great Britain, as much as 70% of patients that are treated by general practitioners are suffering from symptoms originating from stress . Everyone experiences stress, however, each person responds to stress very differently. Their response is dependent on how each person reacts to stress emotionally, mentally, and physically. There are, however, common effects of stress for most people on the physical and mental body. 2.1 Physical Effects The researcher Blyth in 1973 identified a list of diseases which have a fairly high causal relationships with stress. His evidence was obtained through interviews with medical experts, review of reports by the World Health Organization and consultations with the J.R. Geigy Pharmaceutical Company. The following is a list of some of the illnesses Blyth had identified : 1. Hypertension2. Coronary thrombosis3. Hay fever and other allergies4. Migraine headaches5. Intense itching6. Asthma7. Peptic ulcers8. Constipation 9. Rheumatoid arthritis10. Colitis11. Menstrual difficulties12. Nervous dyspepsia 13. Overactive thyroid gland14. Skin disorders15. Diabetes mellitus16. Tuberculosis Research conducted by Woolfolk and Richardson in 1978 further confirmed Blyths list that hypertension, coronary disease, infections, and ulcers are highly related to the amount of prolonged stress an employee is subjected to. Evidence for a causal relationship between hypertension and stress was seen in a study of air traffic controllers. The work stress is enormous for this occupation due to the high responsibility for the safety of others that people is this field must bear. This study noted that air traffic controllers experiences a hypertension rate approximately 5 times greater than other comparable occupational groups . Only in recent studies was stress linked to coronary disease. As the majority of heart attacks are caused by fatty substances adhering to the artery walls (arteriosclerosis), stress is a causal factor in that, at high levels, the amounts of the two fatty substances, cholesterol and triglycerides, in the blood steam are elevated. This is evidenced in one study of tax accountants. As the deadline for the annual tax filing drew nearer, cholesterol levels rose without decreasing until 2 months later. The situation here shows that cholesterol in the blood rises gradually with constant exposure to stress. There is also strong evidence for the causal relationship between stress and infectious disease. Woolfolk was able to show that employees that are very fatigue (a symptom of stress) were more susceptible to infections. In his study conducted upon 24 woman during the flu season, every woman was administered a certain amount of flu virus into their blood stream. Woman in the group who were fatigued were administered a smaller dose than those who were not. Woolfolk found that the women who had just gone through very stressful experiences were more susceptible to the infection despite a very small dosage of the flu virus. The other women who were not tired did not get infected even though they had considerably high dosages of flu virus in them . Lastly, evidence that ulcers are associated with high stress levels have been conclusively proven by Woolfolk. Ulcers occur when digestive juices burn a hole in the stomach lining. A person under stress or anxiety would stimulate the rapid secretion of digestive juices into the stomach. Thus, when a person is subjected to constant tension and frustration,

Free Essays on Zeitgeist

The expression â€Å"zeitgeist,† with credit to Merriam Webster Dictionary, refers to the general intellectual, moral, and cultural climate of an era; the spirit of the time. When we reference this notion of zeitgeist against a particular time or era, we do so with respect to the taste and outlook characteristic of that period or generation. Also, in regards to the zeitgeist of a particular time, one must look at the effect it has on people. In order to narrow our research, we shall focus our efforts of briefly identifying the zeitgeist at the turn of the twentieth century. Turn-of-the-century periods are curious times; liminal spaces between the eras being left behind and the ones that have yet to unfold. Such was the turn of the twentieth century. The â€Å"turn,† as it was once referred to, featured a time in which a sense of faith poured into science and technology. The general public of the time were captivated by the technology of flight that came onto the scene at the turn of the century. The growth of expertise in scientific knowledge spearheaded an â€Å"ism† that has a much attractive connotative ring than many of the â€Å"isms† of early and modern days: professionalism. Professionalism more or less initiated a movement into what we today consider respectable professions. Professionalizing such areas as the medical field and engineering added a much-needed degree of competency to each respective field, barring the incompetent. However, the professional status in these areas was reached by only a select few: white Anglo-Saxon males coined the â€Å"majority.† The turn of the twentieth century fostered this type of intellectual and cultural climate. It restricted the access of the professional ranks to those not in the majority making it difficult for women, blacks, and working class immigrants to reach these ranks. Also, during this time, social workers sought professional status. Those in this area sought out t... Free Essays on Zeitgeist Free Essays on Zeitgeist The expression â€Å"zeitgeist,† with credit to Merriam Webster Dictionary, refers to the general intellectual, moral, and cultural climate of an era; the spirit of the time. When we reference this notion of zeitgeist against a particular time or era, we do so with respect to the taste and outlook characteristic of that period or generation. Also, in regards to the zeitgeist of a particular time, one must look at the effect it has on people. In order to narrow our research, we shall focus our efforts of briefly identifying the zeitgeist at the turn of the twentieth century. Turn-of-the-century periods are curious times; liminal spaces between the eras being left behind and the ones that have yet to unfold. Such was the turn of the twentieth century. The â€Å"turn,† as it was once referred to, featured a time in which a sense of faith poured into science and technology. The general public of the time were captivated by the technology of flight that came onto the scene at the turn of the century. The growth of expertise in scientific knowledge spearheaded an â€Å"ism† that has a much attractive connotative ring than many of the â€Å"isms† of early and modern days: professionalism. Professionalism more or less initiated a movement into what we today consider respectable professions. Professionalizing such areas as the medical field and engineering added a much-needed degree of competency to each respective field, barring the incompetent. However, the professional status in these areas was reached by only a select few: white Anglo-Saxon males coined the â€Å"majority.† The turn of the twentieth century fostered this type of intellectual and cultural climate. It restricted the access of the professional ranks to those not in the majority making it difficult for women, blacks, and working class immigrants to reach these ranks. Also, during this time, social workers sought professional status. Those in this area sought out t...

Pronouncing the Phoneme for a Foreign Speaker of English Research Paper

Pronouncing the Phoneme for a Foreign Speaker of English - Research Paper Example Roach (1983) describes four functions of intonation as he explains how speakers employ intonation to communicate effectively. The first is the attitudinal function of intonation, which allows people to convey their emotions through a particular tone. For instance, if one can say  ´Good luck’ in such a way as to convey genuine enthusiasm for someone’s prospects, or else utter the same words in a sarcastic way which betrays one’s envy for that other person. Prosodic (loudness, speed, pitch range), sequential (pauses, tonic syllables), and paralinguistic (body language) components play a great part in this function. The accentual function of intonation serves to convey stressed syllables. Usually, tonic syllables are used to convey information. For example, in  ´I’m taking the children to the cinema’, the  ´tonic stress’ (Roach, p. 183) would be on the word  ´cinema’, since it provides information which the speaker needs to stress . The grammatical function of intonation serves to indicate the syntactic aspects of a language and to clarify certain ambiguities. One could ask,  ´The exam’s tomorrow, isn’t it?’ either by employing falling intonation in the tag question (so that the speaker is merely asking for confirmation) or by employing a rising intonation, so that the speaker demonstrates doubt about the statement. The other function Roach describes is the discourse function, where intonation gives indications about the context of an utterance. Stress tends to be placed on words that convey unexpected information, for instance, "He is actually studying".

Leigh steel Case study Example | Topics and Well Written Essays - 500 words

Leigh steel - Case Study Example Standard costing assumes that profitability is linear and increase in production volumes should increase profitability. This costing method only gets the difference of the selling price and the total expenses. There is an assumption that the overheads are attributable to products forms the main bases of this model. ABC focuses on the cost of the activities that are involved in production of a product while in ToC costs are associated to the limiting factors that affect the optimization of profits. ToC takes into consideration that all limiting factors can be redefined further. ToC is concerned with the time-value for money. It restricts costs to limitations of value of each constraint. These constraints identification is the most crucial part of this theory. The fact is emphasized by the fact the fifth stage of is a continuation of refinement of the constraints. It is important that in further refinement the existing constraints do not become new constraints. If the previous constraints is considered then the cost may attract double cost. Edward states â€Å"Throughput was defined as quantity of money† as profit are maximized by â€Å"maximizing throughput per unit†. Assignment of cost in ABC is made by assigning cost to the various activities, this model assumes that only the activities of production contributes to the cost of the product. This assumptions does not take into consideration the cost of decision making in the company. Decision making on when to produce a product and the product mix based on the volume or expected demand is a key part of ToC. Lehigh’s decision-making is put into consideration when using ToC in evaluating the cost of inventory valuation. Standard Costing takes into consideration only the pounds weight of the product to calculate its cost. There is no consideration on the cost of decision-making. Is there a cost incurred due to demand. Standard Costing at Lehigh,

Sustainable agriculture Essay Example for Free

Sustainable agriculture Essay Organic foods are defined as foods without pesticides, antibiotics,or gefetically altered organisms. Organic farming began in the late 1940’s in the united states, and in recents years it has grown into a multi-billion dollaer industry. Sales for organis foods in the past decade have increased annually by 20%. Its 20% growth is ten times as much as non-organic food’s growth. Organic food makes up only a fraction of the food market even though there are over ten million consumers. The sales of organic foods are expected to climb to over 6 billion dollars within the upcoming years. Soil is also a crucial component of the organic process. Soil is said to be organic when it has been deemed ‘clean’ for three years. Making a commitment to healthy eating is a great start towards a healthier life. Beyond eating more fruits, vegetables, whole grains, and good fats, however, there is the question of food safety, nutrition, and sustainability. How foods are grown or raised can impact both your health and the environment. This brings up the questions: What is the difference between organic foods and conventionally grown foods? Is â€Å"organic† always best? What about locally grown foods? Organic food, natural cleaners, green businesses, even organic clothing; natural and organic products continue to be the centre of attention for those seeking a healthier lifestyle, but just what is organic food, is this organic trend long-lasting, and what organic food facts provide compelling reasons to grow, shop, cook and eat organic food. Today, organic food accounts for 2% of global food sales and is growing at an average rate of 20% each year. Today, you can have your organic food delivered, buy it online, at your local grocery store, grow it yourself and order organic food at many restaurants. This continuing rise in demand creates a need for regulations to protect both consumers and farmers. Organic food is not the same thing as natural food. Natural refers to the way a food is processed rather than the ingredients. A food that is free of additives and preservatives, but contains commercially-produced ingredients, is considered natural. Organic food contains primarily organic ingredients, while natural foods may be made with items grown with the aid of chemicals as well as genetically modified ingredient and it is not just apples and bananas. Nearly every food available also has an organic version in today’s market. Organic milk, chicken, and even pasta can be found right on the shelves of your neighbourhood supermarket. Many leading food manufacturers are creating organic food in convenience packaging to fit into modern lifestyles. Canned organic tomatoes and frozen organic peas are among many options. Organic food is not bland and tasteless. In fact, most people claim organic ingredients are fresher and more flavourful than conventionally grown foods. Chemical residues, added ingredients, and hurried, mass production detract from the natural juices within fruits and vegetables. Organic food is free of chemicals, leaving nothing but pure, fresh flavour. Regulations and procedures for organic certification are still relatively new but organic farming and cultivation are not. Farmers were using natural, chemical-free methods of growing long before pesticides and fertilizers were available. As more research continues to reveal the dangers of these chemicals to both humans and the planet, consumers continue to explore the benefits of organic food. The advantages of arganic food are that you can choose to grow and/or buy food that is healthier for you, and the environment; cooking and eating organically also often offers more flavor and better tasting foods. Use organic farming methods and organic gardening tactics such as organic garden fertilizer and compost to grow your food; the organic food advantages and organic food benefits are significant for you, your family and the planet. Organic food benefits have been a hot topic for more than a decade now but it wasnt until relatively recently that these advantages were supported by more than just hearsay. Extensive research conducted over a number of years has proven that organic food not only tastes better than commercial foods, but it is also better for us and our children, as well as our animals, wildlife, and the environment as a whole. Care and maintenance of soil, and preventive farming methods like crop rotation create fruits and vegetables that contain up to 50% more vitamins, minerals, and other nutrients than intensively farmed foods. Encouraging natural and organic farming methods and gardening practices, will allow organic soil to rebuild and contribute healthy vitamins and minerals to feed the crops, and you. Organic foods have higher levels of many disease-fighting antioxidants and essential vitamins, including Vitamin C. Industrial pesticides and fertilizers used in intensive farming contain synthetic, toxic chemicals, residues of which remain in the food they are involved in producing. Organic farming uses natural, synthetic-chemical-free methods that produce foods much safer for the humans, as well as the animals, that consume them. And if you grow your own fruits and vegetables, using organic garden fertilizer, natural pesticide methods, and organic soil Such chemicals are responsible for a number of common allergies and have also been linked to serious diseases like cancer and Alzheimer’s disease. An organic diet significantly lowers these risks.